Strategic Planning Workshop
Next Session: Thursday, March 20, 2025, 1pm-5pm EST
Take control of your business’s future with Dawn K. Kennedy’s 4-Hour Strategic Planning Workshop—designed to help you gain clarity, focus, and actionable steps that move your business closer to its goals. This intensive, hands-on workshop is the perfect opportunity to refine your strategy, assess key areas of growth, and create a tailored 90-day plan that drives results.
Spend Four Focused Hours. Create Your Actionable Written 90-day Plan.
Why This Workshop?
Why This Workshop?
- Maximize Your ROI: Every decision you make in the workshop is designed to boost your return on investment through focused, results-driven strategies.
- Strategic Focus: Gain a clear, prioritized roadmap that aligns with your business’s vision and goals.
- Expert Guidance: Leverage Dawn K. Kennedy’s years of experience in business consulting to ensure your strategy is solid and ready for execution.
- Actionable Results: Leave the workshop with a tailored 90-day plan that you can immediately start implementing to achieve your business objectives.
Review
Reflect on what’s been working—and what hasn’t—in your business. Analyze performance, growth, and opportunities to make necessary adjustments for future success.
Narrow Focus
Choose three strategic projects that will have the biggest impact on achieving your goals. Prioritize what truly matters and stop wasting time on distractions.
Identify Gaps
Pinpoint untapped opportunities within your market and offerings. Learn how to leverage these gaps to expand your reach, develop new products or services, and improve your competitive edge.
Action Plan
Build a clear roadmap that includes specific projects, resources, projected ROI, and your marketing and sales strategy—all designed to keep you focused and moving forward.
Strategic Planning Workshop Sessions:
Session 1: Past Quarter Review & Gap Identification (1:00 – 2:15 PM) – 1 Hour 15 Minutes
In this session, we’ll dive into a review of your past quarter, assessing what’s working and what isn’t. You’ll walk away with a streamlined process for identifying key business gaps and opportunities, setting the stage for focused growth in the coming quarter. By the end of this session, you’ll have clarity on where to focus your energy and resources for maximum impact.
Session 2: Narrowing Your Goals & Focus through SWOT Analysis (2:30 – 3:15 PM) – 45 Minutes
Now that you’ve identified opportunities, it’s time to narrow your focus. Using a SWOT analysis, we’ll evaluate your top ideas and gaps to determine which ones are most aligned with your business vision and can drive the most growth. You’ll leave with a refined set of 3 key goals for the next quarter, each selected for their potential to bring substantial ROI and forward momentum.
Session 3: Outlining Your 90-Day Action Plan (3:30 – 4:30 PM) – 1 Hour
In this final session, we’ll create a detailed roadmap for your next quarter. You’ll outline the projects and tasks needed to implement your top 3 goals, identify necessary resources, and map out a calendar for execution. For example, if we identify a gap in the market by introducing a new product size, we’ll plan out the marketing, sales strategy, and any operational changes, prioritizing high-ROI actions first. By the end of this session, you’ll have a clear 90-day plan ready to execute.
Session 4: Q&A, Wrap up and Support for your plan (4:30- 5pm) – 30 Minutes
Create Your Amazing Strategic Plan
Grateful!
I’ve been able to identify areas I need to work on, got clarity and the structure I have needed for my apparel company after years of feeling lost!
Shelly V., New York
Confirming the Plan!
Dawn’s objective overview of business combined with her financial know just helped ease my mind of the burdens I was carrying. The fear of what next, what am I spending and how am I going to organise this. These fears were alleviated in the kickoff allowing me to feel calm and confident.
Ravneet K., United Kingdom
Narrowed Focus!
I definitely can see my most profitable lines now.
Jocelyn K., Michigan
Upcoming Schedule
20
March 2025
19
June 2025
1:00 pm EST (Thursday)
TBD – Virtual
18
Sept 2025
1:00pm (Thursday)
TBD – Virtual
11
Dec 2025
1:00pm (Thursday)
TBD – Virtual
About Dawn
Dawn K. Kennedy
Author, Attorney, Business Consultant, and CEO of Convoy Road Coffee Roasters, LLC
Dawn K. Kennedy is an accomplished author, attorney, and business consultant with a proven track record in helping entrepreneurs achieve remarkable growth. As the CEO of Convoy Road Coffee Roasters, she led the successful startup from $121 in sales in January 2021 to over $17,000 per month within just ten months.
With over a decade of experience in program management and entrepreneurship, Dawn has worked across both government and private sector businesses, providing invaluable expertise across industries.
In addition to her business ventures, Dawn hosts the Business Mastery Podcast, sharing expert insights and strategies with entrepreneurs on their journey to success. She is also the author of The Profit Accelerator for Small Business, which became a number two bestseller in Business Consulting on Amazon.