Spend 2-Days Working ON Your Business- Not in It
Master the foundational Strategic Intelligence that Fortune 500 companies use—specifically designed for small business owners ready to move from guessing to knowing.
The Strategic Intelligence Jumpstart™ is a hands-on, two-day intensive where you’ll build systematic business intelligence into every operation.
This isn’t another series of masterclasses—it’s real-time application.
Over two focused days, you’ll master the Four M’s Framework—Mechanics, Mission, Mindset, and Magic—through core domains of financial, leadership, market, and strategic response intelligence. You’ll see how data connects across your business so every decision becomes calm, confident, and informed.
You’ll move from reactive management to strategic leadership using frameworks that Fortune 500 companies rely on—refined for Main Street implementation.
A repeatable system you’ll customize for your business:
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Analyze – Assess options, risks, and consequences
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Decide – Yes, No, or Not Right Now
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Follow Through – Execute intentionally
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Pivot – Adjust based on results and new insights
 
Learn Strategic Intelligence live—watch Dawn apply the methodology to real business challenges as they arise. This isn’t pre-recorded theory; it’s Strategic Intelligence thinking in action.
Why Strategic Intelligence?
Most business owners are making high-stakes decisions with incomplete information. The result? Stress, sleepless nights, and uncertainty that compounds over time.
The Strategic Intelligence Jumpstart™ closes that gap — giving you the same decision-making clarity Fortune 500 leaders rely on, built for Main Street realities.
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Want to understand the full framework behind the Jumpstart™?
Learn what strategic Intelligence is [What is Strategic Intelligence]
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The Emotional ROI:
Strategic Intelligence doesn’t just change how you think — it changes how you feel about running your business.
Sleep Quality: No more lying awake second-guessing major choices.
Stress Reduction: Less anxiety around financial and operational decisions.
Confidence Building: Trust your own intelligence system, not outside noise.
Relationship Protection: Make choices that protect your family, team, and peace.
Long-Term Clarity: Understand consequences before committing — no more guessing.
The Question:
“What’s it worth to make your next major business decision with complete confidence instead of crossing your fingers and hoping for the best?”
“Working with Dawn brought me clarity about the financial outlook of my new business. Her insights highlighted ways to ensure the stability of my business, helping me to identify the areas where I can grow. Because of her coaching, I feel confident that I’m focusing on the right areas.”
Jerri Lynn Cook
Strategic Intelligence Jumpstart Schedule
February 21-22, 2026 All times are in EST
Day 1
February 21, 2026
Day 1 — Build the Foundations of Strategic Intelligence
Focus: Mindset + Mechanics Intelligence
Theme: “Think strategically. Operate intelligently.”
10:00 AM – Welcome & Orientation
Launch your Strategic Intelligence transformation with clarity. Understand how data, intuition, and systems come together to support confident decision-making.
10:30 AM – Strategic Vision & Decision Frameworks
Build MINDSET Intelligence: Learn how to think like a strategist under pressure. Define your strategic vision, decision filters, and “rules of yes/no” to stay aligned with long-term goals.
11:30 AM – Operational Intelligence Systems Review
Build MECHANICS Intelligence: Map your workflows, identify hidden bottlenecks, and find capacity leaks limiting growth. Begin aligning operations with your strategic goals.
12:30 PM – Break
1:00 PM – Financial Intelligence Mastery
Continue MECHANICS Intelligence: Learn to calculate your Breakthrough Number™, diagnose profit leaks, and design financial systems that show what’s really happening with your money.
2:15 PM – Leadership & Decision Patterns
Strengthen MINDSET Intelligence: Assess how your leadership habits and delegation patterns affect outcomes. Learn how to make faster, better, calmer decisions.
3:15 PM – Action Integration & Reflection
Connect Mindset and Mechanics insights into a single diagnostic snapshot of your current business intelligence systems.
Day 1 Output: “Strategic Intelligence Snapshot” (your personalized baseline for Day 2)
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Day 2
February 22, 2026
Day 2 — Activate Strategic Response Systems
Focus: Market, Mission & Strategic Response Intelligence
Theme: “Respond strategically. Lead decisively.”
10:00 AM – Market Intelligence Development
Build MAGIC Intelligence: Identify untapped opportunities and analyze market data systematically to position your business strategically for the coming quarter.
11:15 AM – Customer Intelligence Optimization
Build MISSION Intelligence: Learn to turn customer data into actionable insights that drive loyalty and differentiation. Understand what customers actually value.
12:15 PM – Break
1:00 PM – Legal & Strategic Risk Intelligence
Protect your Strategic Intelligence investments with the contracts, agreements, and IP strategies that safeguard your assets and reduce operational risk.
1:45 PM – Strategic Planning Intelligence Framework
Build STRATEGIC RESPONSE Intelligence: Connect all four pillars into a repeatable system. Create a 90-day roadmap that aligns goals, capacity, and cash flow.
3:00 PM – Implementation & Integration
Design your mini Strategic Intelligence Brief™. Identify your next key action steps, accountability triggers, and resource adjustments for immediate application.
Day 2 Output: 90-Day Strategic Intelligence Plan
4:30 PM – Closing & Next Steps
Learn how to continue your growth through the Strategic Planning Workshops (for 15-month rolling horizons) or the Success Studio for ongoing implementation support.
Strategic Intelligence Jumpstart™ — Session Flow & Outcomes
What You’ll Experience in the Jumpstart™
Explore the six intelligence-building sessions that make up the foundation of your business decision system.
Day 1 — Mindset & Mechanics Foundations
Theme: Think strategically. Operate intelligently.
🧭 Strategic Vision & Decision Frameworks (Mindset Intelligence)
Build the thinking systems Fortune 500 leaders rely on. Create a clear strategic vision and repeatable decision filters that keep you calm and aligned under pressure.
Outcome: A personal Decision Operating System that replaces guesswork with clarity.
⚙️ Operational Intelligence Systems Review (Mechanics Intelligence)
Map your workflows, spot hidden capacity bottlenecks, and uncover inefficiencies that quietly drain profit.
Outcome: A streamlined operations map showing exactly where to reclaim time and margin.
💰 Financial Intelligence Mastery (Mechanics Intelligence continued)
Build systematic financial intelligence into daily operations. Calculate your Breakthrough Number™, expose unseen profit leaks, and create visibility into real cash flow.
Outcome: A live financial dashboard that shows you when to invest, hire, or hold.
🧩 Leadership Intelligence Assessment (Mindset Intelligence continued)
Discover whether your leadership and delegation patterns are creating growth bottlenecks. Learn to make faster, more confident decisions through clear accountability structures.
Outcome: A leadership strengths map and delegation plan that supports sustainable growth.
Day 2 — Market, Mission & Strategic Response Systems
Theme: Respond strategically. Lead decisively.
🌍 Market Intelligence Development (Magic Intelligence)
Identify untapped opportunities using systematic research and customer-data analysis—not assumptions.
Outcome: A prioritized opportunity matrix showing where your next profitable markets truly exist.
💫 Customer Intelligence Optimization (Mission Intelligence)
Turn customers into strategic assets. Build experiences that drive loyalty by understanding what clients actually value.
Outcome: A Customer Value Map linking retention, referrals, and revenue growth.
🧾 Legal Intelligence Protection (Mechanics + Mission Integration)
Protect your Strategic Intelligence investments with contracts, agreements, and IP safeguards that align with your mission.
Outcome: A simple checklist ensuring your strategic assets—and relationships—are legally secure.
🧠 Strategic Response Intelligence (Culmination of All Four M’s)
Master the art of confident decision-making. Balance analysis with intuition, connect all data streams, and create your 90-day Strategic Intelligence Plan.
Outcome: A fully integrated Strategic Intelligence Brief™—your blueprint for the next quarter.
🏁 Final Deliverables You’ll Leave With
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Strategic Intelligence Snapshot (baseline diagnostics)
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Breakthrough Number & Profit Model
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Operational and Leadership Maps
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Opportunity & Customer Intelligence Dashboards
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90-Day Strategic Intelligence Brief™
 
Get the Foundations Early Bird for $1297.00
What Clients Say…





Strategic Intelligence Jumpstart™ — FAQ
Who is this program designed for?
The Jumpstart™ is for small business owners generating $25K–$500K+ in annual revenue who are ready to move from “winging it” to running their business with clarity and confidence.
If you’re starting to pay yourself a salary, planning for recurring expenses, or feeling the strain of growth decisions, you need Strategic Intelligence systems.
This program helps you identify key business variables early and build decision frameworks that grow with you.
How is this different from other business training programs?
Most programs give you motivation or tactics. The Jumpstart™ builds systems of intelligence into your actual business operations.
You’ll work with your real numbers, capacity, and goals to create living frameworks that will serve your company for years.
This isn’t theory — it’s implementation.
What will I have at the end of the 2 days?
You’ll leave with functioning Strategic Intelligence systems built directly into your business:
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Your Breakthrough Number™ calculated
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Profit model refined
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Operational bottlenecks identified
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Leadership patterns mapped
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Market intelligence process designed
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A 90-Day Strategic Intelligence Plan ready to implement
 
You’ll have clarity, direction, and confidence — not just ideas.
How hands-on is this really?
Extremely. You’ll work with your actual financials, systems, and business data in real time.
Every session includes guided implementation so you leave with completed frameworks — not a to-do list.
Optional: Add a Private Strategic Intelligence Implementation Session (90 minutes with Dawn) to refine your systems for your specific business.
Do I need to have my numbers perfectly organized?
No. Whether you’re tracking income manually or using accounting software, you’ll learn what metrics matter most at your stage and how to use them to make smarter decisions.
If you can identify your basic income and expenses, you’re ready.
Is this virtual or in-person?
The Jumpstart™ is a live virtual intensive conducted via Zoom.
This format allows you to work directly inside your existing systems, making the implementation more immediate and effective.
Will sessions be recorded?
Yes, all sessions are recorded and available for replay.
However, live participation is strongly encouraged — you’ll get the most value when you can ask questions and apply the frameworks to your business in real time.
What is the investment?
The Strategic Intelligence Jumpstart™ is an executive-level, hands-on intensive.
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Early Enrollment: $995
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Standard Enrollment: $1,297
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VIP Upgrade: +$500 (includes private 1:1 review and optimization session)
 
You’re investing in the same decision intelligence systems used by Fortune 500 companies — customized for small business growth.
When is the next Jumpstart™?
🗓 February 21–22, 2025
The timing is perfect for building your 2025 business decision system before Q2 planning begins.
You’ll have immediate clarity and a 90-day plan ready to execute by spring.
How does this prepare me for the Strategic Intelligence Brief™?
The Jumpstart™ lays the groundwork for deeper strategy.
You’ll build the foundational systems and data that make the Strategic Intelligence Brief™ exponentially more powerful and actionable.
What ongoing support is included?
Participants receive continued access to the Strategic Intelligence Resource Library for templates, tools, and reference guides.
Many participants join the Quarterly Planning Workshops or the Success Studio™ for ongoing support and accountability.
How often is this program offered?
The Strategic Intelligence Jumpstart™ runs two to three times per year to maintain high-touch engagement and ensure personalized guidance for each participant.
Save Your Seat Early Bird $997
About Dawn K. Kennedy
Author • Attorney • Strategic Intelligence Expert • CEO, Convoy Road Coffee Roasters, LLC
Dawn K. Kennedy is an attorney, author, and creator of the Strategic Intelligence Brief™, known for helping entrepreneurs move from guessing to knowing.
As the CEO of Convoy Road Coffee Roasters, Dawn applied her Strategic Intelligence methodology to grow the business from $121 in sales in January 2021 to over $37,000 in Q4 of the same year—and has sustained consistent six-figure growth for three consecutive years, even through market volatility.
With more than a decade of experience in strategic business intelligence, law, and entrepreneurship, Dawn has worked across both government and private sectors to design decision-support systems that reveal what’s actually happening inside businesses—not just what owners think is happening.
Her Four M’s Framework—Mindset, Mechanics, Mission, and Magic—translates the intelligence systems used by Fortune 500 companies into actionable tools for Main Street businesses.
In addition to her consulting and coffee ventures, Dawn hosts the Business Mastery Podcast, where she shares practical insights, interviews, and Strategic Intelligence applications for business owners ready to lead with clarity. She is also the author of The Profit Accelerator for Small Business, a #2 Amazon bestseller in Business Consulting.
Today, Dawn continues her mission to teach small business owners how to think, plan, and lead with Strategic Intelligence™—so they can make confident decisions, build resilient companies, and achieve sustainable success without burning out.

✨ “It’s not about guessing better. It’s about thinking smarter.”
— Dawn K. Kennedy
INTELLECTUAL PROPERTY NOTICE
The Strategic Intelligence Assessment™, Strategic Intelligence Brief™, Strategic Intelligence Annual Plan™, Four M’s Framework™, Breakthrough Number™, ADFP Market Intelligence Diagnostic™, Capacity Planner™, Strategic Intelligence Insights™, and all related Strategic Intelligence methodologies, tools, frameworks, and components are proprietary intellectual property developed by Dawn Kennedy. These materials are protected under U.S. copyright law and common law trademark rights. Unauthorized reproduction, distribution, or use is prohibited.
© 2025 Dawn Kennedy. All rights reserved.



