Step 1 • Discover Your Starting Point
The Strategic Intelligence™ Assessment
7 minutes. 10 questions. No pitch. Real clarity.
If your business feels busy but unclear — or successful but heavier than it should — this is where you start.
This free assessment gives you a clear snapshot of how your business is actually operating right now, across decisions, systems, cash, and leadership — without hype, pressure, or a sales call.
You’ll walk away knowing:
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what’s working
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what’s quietly costing you momentum
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what actually deserves your attention next
This isn’t about fixing everything.
It’s about seeing clearly enough to make your next decision well.
What This Assessment Is (and Is Not)
It is:
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diagnostic, not judgmental
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practical, not theoretical
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designed for real Main Street businesses
It is not:
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a personality test
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a funnel
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a list of tactics
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a promise to “scale fast”
You won’t be told to 10X anything.
You’ll be shown where clarity would help most.
Why Strategic Intelligence™ Exists
Strategic Intelligence isn’t about going viral.
It’s about staying viable.
It’s helped business owners:
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avoid growth that would have broken them
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choose stability over burnout
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expand thoughtfully — or close deliberately — with clarity and dignity
Sometimes the smartest move isn’t growing faster.
It’s knowing why you’re growing — and whether it still serves you.
That’s what clarity is for.
Start with clarity. Lead with intelligence.

INTELLECTUAL PROPERTY NOTICE
Strategic Intelligence Assessment™ is a proprietary diagnostic framework developed by Dawn Kennedy. All tools, models, documents, and methodologies contained within this report, including but not limited to the Breakthrough Number™, the ADFP Market Diagnostic™, and the Strategic Intelligence Brief™, are the copyrighted intellectual property of Dawn Kennedy. No portion of this assessment or diagnostic report may be reproduced, distributed, or shared without prior written consent.
© 2025 Dawn Kennedy. All rights reserved.